About
mpierantozzi20@gmail.com 917 . 698 . 5147
Mike Pierantozzi has nearly two decades experience as a copywriter, creative director and multi-platform storyteller working at such agencies as Red Tettemer, Ogilvy, The Brooklyn Brothers, TAXI , Saatchi & Saatchi , and Vayner. He has created unique and memorable work for Kraft, New Era Caps, Unilever, IBM, Newcastle Brown Ale, KGB, the New York Rangers, Versus, VH1, Charter, Walmart Planters, Scotts, Miracle Gro and Luvs.
Mike most recently served as the ECD of Vayner New York, where he led creative for some of the agency’s biggest clients, including Kraft, Planters, P&G, and Scott’s Miracle-Gro. At Vayner, he spearheaded numerous successful social-born campaigns, including the iconic Death of Mr. Peanut.
Prior to this, he was the ECD and creative lead of McKinney's New York office. Mike also served as the ECD at Saatchi NY, where he was part of the creative team that brought Walmart into Saatchi in 2013 with the award-winning “American Factory “campaign. As the ECD on Walmart, he led multiple creative teams creating memorable 360-degree work for the world's biggest and possibly most demanding brand. Mike led the National Down Syndrome Society and Luvs account, whose “First Kid. Second Kid” campaign has been awarded internationally by the Effies, ADC, Clios and LIAs.
Mike has been awarded by LIA, ADC, AICP, Effies, One Show, Clios and Cannes Lions, and has been featured in/on Creativity, Campaign Magazine, Ad Age, Adweek, the Huffington Post, The Wall Street Journal and the New York Times. Business Insider named Mike one of the industry’s 37 most lusted after creatives. He has won Lions in each of the last three Cannes festivals. His work for Applegate Farms and the National Down Syndrome Society are included in the MOMA TV and FIlm Archives and his work for Walmart is currently on display at the Smithsonian.
He’s a graduate of St. Joseph’s University and got his professional start on the hardscrabble advertising streets of Philadelphia. In addition to advertising, Mike is an adjunct professor, currently teaching at Seton Hall University.